Approach | In Einstein's Words

Albert Einstein is a 20th Century icon of intellect and creativity. I find it inspirational to use his words to articulate MarketAcuity's business philosophy. - Sam
Be goal oriented "Perfections of mean and confusion of goals seem -in my opinion- to characterize our age."
Be action oriented "The only source of knowledge is experience"
Be curious "The important thing is not to stop questioning. Curiosity has its own reason for existing. One cannot help but be in awe when he contemplates the mysteries of eternity, of life, of the marvelous structure of reality. It is enough if one tries merely to comprehend a little of this mystery every day. Never lose a holy curiosity."
Be creative "Problems cannot be solved at the same level of awareness that created them."
Be pragmatic "Things should be made as simple as possible, but not any simpler."
Be in the moment
"I never think of the future. It comes soon enough."
Be responsible "All our lauded technological progress -- our very civilization - is like the axe in the hand of the pathological criminal."
Be holistic "A human being is part of a whole, called by us the "Universe," a part limited in time and space. He experiences himself, his thoughts and feelings, as something separated from the rest--a kind of optical delusion of his consciousness. This delusion is a kind of prison for us, restricting us to our personal desires and to affection for a few persons nearest us. Our task must be to free ourselves from this prison by widening our circles of compassion to embrace all living creatures and the whole of nature in its beauty."